LOVE IT
Enhance shine and smoothness and bathe hair in a nourishing and creamy lather with this mild, coconut and argan-infused shampoo. Massage into wet hair and rinse.
WHAT’S IN IT
• Argan oil – sustainably sourced fair-trade organic Moroccan argan oil is rich in antioxidants and vitamin E keeping hair smooth, soft and repaired.
•Coconut oil – comprised of fatty acids and vitamin E that help restructure the hair, coconut oil penetrates and strengthens the hair shaft by preventing protein loss. Hair is fuller, shiner and more manageable with less breakage, static, tangles and split ends.
• Natural herbal extracts including chamomile, wild cherry bark extract, hops, nettle, rosemary leaf and sage leaf extracts – soothe the scalp and add shine to hair.
WHAT’S NOT IN IT
•Sulfates – formulated with gentle, colour-safe surfactants which cleanse with incredible lather.
•Salt (sodium chloride) – most shampoos use salt as a thickener, which dries out your hair. AG shampoos are naturally thicker without the addition of salt, leaving your hair healthy, shiny and hydrated.
• DEA – a thickening agent used in shampoos, which has been placed on a watch list by the FDA. We have proactively removed this ingredient from all of our shampoos and replaced it with a naturally derived ingredient sourced from cotton.
•Parabens – used as preserving agents and have been shown to be a concern to human health. We use gentle cosmetic grade preservatives with a worldwide safety approval.
•PABA (or para-aminobenzoic acid) – one of the first sunblocks widely available for purchase in the 1970s. PABA has been found to be an irritant to the skin.
•Gluten – all AG products are 100% gluten-free.
Enhance shine and smoothness and bathe hair in a nourishing and creamy lather with this mild, coconut and argan-infused shampoo. Massage into wet hair and rinse.
WHAT’S IN IT
• Argan oil – sustainably sourced fair-trade organic Moroccan argan oil is rich in antioxidants and vitamin E keeping hair smooth, soft and repaired.
•Coconut oil – comprised of fatty acids and vitamin E that help restructure the hair, coconut oil penetrates and strengthens the hair shaft by preventing protein loss. Hair is fuller, shiner and more manageable with less breakage, static, tangles and split ends.
• Natural herbal extracts including chamomile, wild cherry bark extract, hops, nettle, rosemary leaf and sage leaf extracts – soothe the scalp and add shine to hair.
WHAT’S NOT IN IT
•Sulfates – formulated with gentle, colour-safe surfactants which cleanse with incredible lather.
•Salt (sodium chloride) – most shampoos use salt as a thickener, which dries out your hair. AG shampoos are naturally thicker without the addition of salt, leaving your hair healthy, shiny and hydrated.
• DEA – a thickening agent used in shampoos, which has been placed on a watch list by the FDA. We have proactively removed this ingredient from all of our shampoos and replaced it with a naturally derived ingredient sourced from cotton.
•Parabens – used as preserving agents and have been shown to be a concern to human health. We use gentle cosmetic grade preservatives with a worldwide safety approval.
•PABA (or para-aminobenzoic acid) – one of the first sunblocks widely available for purchase in the 1970s. PABA has been found to be an irritant to the skin.
•Gluten – all AG products are 100% gluten-free.